Santa’s Trains at Look Park
December 8-10, 13-17, 20-24, 2023
4:00 p.m. – 8:00 p.m. daily
The Garden House at Look Park
Presented by:
Special Thanks to:
the official cookie of “Santa’s Trains” – Santa’s favorite cookie!
Assorted desserts and warm beverages available for purchase each evening.
Special Thanks to:
The official beer of the Santa’s Trains VIP Party!
Special Thanks to:
The official snack of the Santa’s Trains VIP Party!
Special Thanks to:
For supplying hot appetizers to the Santa’s Trains VIP Party!
Celebrate the Holidays in Florence Contest
Celebrate the Holidays in Florence Online Poll
Vote once per day for your favorite display!
Last year, we were thrilled to bring back one of the most popular holiday events in the region and so were you!
We welcomed close to 20,000 people over ten days, breaking many of our own records.
This year, we want to go even bigger! 13 days, more railcars and holiday trees, and making use of our large Garden House patio for our new outdoor Holiday Market at Santa’s Trains, filled with more treats, beverages for both adults and children, local vendors, and much more each night.
In addition to Santa’s Trains serving as one of our signature fundraisers for the year, the event has blossomed into a beautiful gathering point for members of our community. Friends, family, colleagues, all coming together to spread happiness to one another, even just for a few hours.
We never take these moments for granted, while understanding the effort it takes from our community to create them. We ask that you join us this holiday season and play a part in spreading joy to families across this region.
About Santa’s Trains
In collaboration with the Pioneer Valley Model Railroad Club, The Garden House, transformed into a mystical wonderland, will offer the sights and sounds to capture the magic of the season.
Children of all ages will have the chance to visit with Santa and Mrs. Claus, explore an enchanted forest of holiday trees and playful miniature villages with model trains whizzing by. Bring your camera and take holiday photos! Santa’s Trains is free, with donations kindly accepted to benefit Look Park.
Our new Holiday Market, hosted in the Garden House courtyard, will be filled with local vendors for families to visit and enjoy, with cash and card accepted for purchases.
Nightly during Santa’s Trains is our popular Look Park Express ($5/pp) wagon ride that takes you through the park to witness our stunning Winter Wonderland Light Display.
This Winter Wonderland Light Display runs from November 24 until January 1, with donations accepted for those visiting in their own vehicles.
If you or your family are in need of a low sensory Santa’s Trains experience, please join us on Saturday, December 23rd from 2:00 p.m. – 3:45 p.m. so we can accommodate!
Sponsorship Opportunities
Click on each tab to view our various Santa’s Trains sponsorship opportunities.
- Santa's Railroad Tycoon ($5,000)
- Chief Engineer ($2,500)
- Conductor ($1,000)
- Station Master ($250)
- Sponsor all hayrides for a night! ($1,000)
- Sponsor all cookies for a night! ($500)
- Holiday Trees ($150)
- Personalized Railcars ($150)
- Holiday Tree and Railcar Package ($275)
SANTA’S RAILROAD TYCOON ($5,000)
• Prominent Recognition in All Print Ads
• Prominent Recognition in All Social Ads
• Prominent Recognition on Park Website
• Title Sponsor Event Banner at Park Entrance
• Prominent Title Sponsor Signage at Event
• (20) Tickets to the VIP Preview Party
• Personalized Railcar
• Guest Conductor at Event
CHIEF ENGINEER ($2,500)
• Major Recognition in Social Ads
• Major Recognition on Park Website
• Prominent Signage at Event Feature
• Exclusive Village Sponsorship Signage
• Guest Conductor at Event
• (12) Tickets to the VIP Preview Party
• Personalized Railcar
CONDUCTOR ($1,000)
• Recognition in Social Ads
• Recognition on Park Website
• Exclusive Village Sponsor Signage
• Guest Conductor at Event
• (8) Tickets to the VIP Preview Party
• Personalized Railcar
STATION MASTER ($250)
• Recognition on Park Website
• Event Signage (Multiple Listings)
• (2) Tickets to the VIP Preview Party
Sponsor all hayrides for a night! ($1,000)
- All attendees receive a free hayride pass while spots remain courtesy of you!
- Includes Hayride Sponsor thank you sign for specific night and social media recognition.
- Ability to have a representative present at Santa’s Trains to volunteer with hayrides.
Sponsor all cookies for a night! ($500)
- All attendees receive 1 free cookie courtesy of you while supplies last.
- Includes Cookie Sponsor thank you sign for specific night and social media recognition.
- Ability to have a representative present at Santa’s Trains to volunteer with cookies.
Holiday Trees ($150)
This year’s theme is “Creatures of Christmas” featuring trees filled with fun animals, both real and mythical, from around the world!
The talented Look Park elves, who create our magical forest of holiday trees, will decorate a special tree sponsored in your family or business name.
Personalized Railcars ($150)
Railcars are hand painted by local artists with your personalized message or business logo and theme. Messages are limited to 30 characters to allow space for artwork.
Holiday Tree and Railcar Package ($275)
Save $25 by purchasing a Holiday Tree and Railcar together to support this year’s Santa’s Trains!
Santa’s Trains Sponsors
Check out the list of our amazing Santa’s Trains Sponsors, updated daily!
Santa’s Railroad Tycoons
Chief Engineers
Dr. Sharianne Walker
Conductors
Trudy Rahkonen & Family
Michael and Gina Wall
Jack & Shellie Fortier
Lashco Tree Service
www.lashcotree.com
Al and Sally Griggs
Station Masters
The Cathro Family
The O’Connor Family
Holiday Trees and Railcars
Santa’s Trains at Look Park provides a unique opportunity for you to recognize your business, a friend, or a family member in support of Look Park by purchasing a railcar or a holiday tree to be displayed for thousands of people to see each night of the event. We hope you will participate in this fun tradition!
Holiday Trees
This year’s theme is “Creatures of Christmas” featuring trees filled with fun animals, both real and mythical, from around the world!
The talented Look Park elves, who create our magical forest of holiday trees, will decorate a special tree sponsored in your family or business name.
Personalized Railcars
Railcars are hand painted by local artists with your personalized message or business logo and theme.
New in 2023!
Bundle your Railcar and Holiday Tree purchase and save $25!
